Advertising (W3)

The Cambridge History of English and American Literature in 18 Volumes (1907-21).
VOLUME XVII. Later National Literature, Part II.
XIX. Later Magazines.
§ 2. Advertising.
...

The Cambridge History of English and American Literature in 18 Volumes (1907-21).
VOLUME XVII. Later National Literature, Part II.
XX. Newspapers Since 1860.
§ 13. The Growth of Advertising.
...

Advertising

ADVERTISING: Food Advertising
When KFC (Kentucky Fried Chicken) first translated its advertising slogan "finger lickin' good" into Chinese, it came out as "eat your fingers off."
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Advertising can be broadly defined as charging companies money for only ever saying nice things about their products so that other people will pay more money for them.
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Advertising Theories
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Search results for: Advertising

Advertising Hoaxes

RankPulse Chart for advertising

Shakespeare: Measure Fore Measure > Act V, scene I

DUKE VINCENTIO: Come hither, Isabel.
	Your friar is now your prince: as I was then
	Advertising and holy to your business,
	Not changing heart with habit, I am still
	Attorney'd at your service.

adve'rtising: attentive Meas. V. i. 384 “Advertising and holy to your business.”

A Shakespeare Glossary. C. T. Onions. Oxford. Clarendon Press. 1911.

Advertising

• Clare A Semiotic Analysis of Magazine Ads for Men's Fragrances
• Harris (1989) Sell! Buy! Semiolinguistic Manipulation in Print Advertising
• Langrehr (2003) From a semiotic perspective: Inference formation and the critical comprehension of television advertising pdf
• McQuarrie and Mick (1996) Figures of Rhetoric in Advertising Language
• Moriarty (1995) Visual Semiotics and the Production of Meaning in Advertising

Early advertising of the West, 1867-1918

Keywords: Advertising

advertisingarchives
Advertising Archives

The Advertising Archives was established in 1990 by Larry and Suzanne Viner and is the largest and most comprehensive resource of its kind in Europe.

Larry Viner began his career as an actor and TV presenter and ran a wide variety of businesses before dedicating himself to The Advertising Archives full time. He is a member of BAFTA and the NUJ, a valuation expert for many of the major London auction houses and frequently appears on radio and TV speaking on ephemera related subjects.

Suzanne Viner was a buyer for Marks and Spencer before starting The Advertising Archives in 1990. She speaks French, German, Spanish and Italian and is a member of the NUJ.

Our collection spans the years from the mid 19th Century to the present day. Image types include:-

• British & American Press Adverts
• British & American Magazine Covers and Artwork including story Illustrations
• Rare French & Spanish Magazine Art
• British TV Advertising Stills
• Mail Order Catalogues
• Posters, Postcards, Menus, Theatre Programmes & other Ephemera
• Wide selection of Vintage Magazines

car-brochures
Archive of British Car Advertising

British car brocures

• Aston Martin brochures
• Austin brochures
• Austin Healey brochures
• Bentley brochures
• Daimler brochures
• Jaguar brochures
• Land Rover brochures
• MG brochures
• Mini brochures
• Morgan brochures
• Morris brochures
• Riley brochures
• Rolls Royce brochures
• Rover brochures
• Triumph brochures
• Other British brochures
• British commercial brochures
• British car advertisements
• AC adverts
• Allard adverts
• Alvis adverts
• Armstrong Siddeley adverts
• Aston Martin adverts
• Austin adverts
• Austin Healey adverts
• Bentley adverts
• Bond adverts
• Bristol adverts
• Crossley adverts
• Daimler adverts
• Frazer Nash adverts
• Humber adverts
• Jaguar adverts
• Jensen adverts
• Jowett adverts
• Lagonda adverts
• Lanchester adverts
• Land Rover adverts
• Lea Francis adverts
• MG adverts
• Morgan adverts
• Morris adverts
• Riley adverts
• Rolls Royce adverts
• Rover adverts
• Singer adverts
• Sunbeam Talbot adverts
• Triumph adverts
• UK Other adverts
• Dinky Toy brochures
• MG brochures of Rolf ten Kate
• British banger cars
• Sleeping beauties
• Classic car events
• Malaysian TD 2000
• My classic cars
• My 1952 MG TD
• MG TD restoration
• My 1939 Austin 8
• History of Austin Eight
• Doepke Toys
• Book MG TD
• Web store
• My Blog
• Links
• Classic card collections

Marketing (W3)

Sponsor (W3)

Sponsor | Sponsored ADR

Sponsor | Sponsored ADR

sponsorship

| sponsor (FS-BA-PM-CR) | sponsor (LOD-ESO) | sponsor identifier | sponsored class | sponsored funds | sponsored link | sponsored program

Sponsoring (W3)

| sponsored wedding

Koschnick, Wolfgang J. (Autor)
Standard Dictionary of Advertising, Mass Media and Marketing
Standard Wörterbuch für Werbung, Massenmedien und Marketing

Koschnick, Wolfgang J. (Herausgeber)
Werbewörterbuch
Advertising Dictionary
Dictionnaire de la Publicite

Kurzbeschreibung
Das Werbewörterbuch (3000 Stichwörter, Deutsch, English, Francais) will seinen Nutzern in der werbungstreibenden Wirtschaft und im Fernsehen in handlicher Form, auf kleinstem Raum helfen, die Kommunikation zwischen Fachleuten aus den drei größten Sprachraumen der westlichen Welt zu erleichtern. Aufgenommen wurden die Termini, von denen anzunehmen ist, daß Fachleute mit Muttersprachen Deutsch, Englisch oder Französisch danach suchen. Insgesamt soll das vorliegende Werk zur Arbeitserleichterung von Kommunikationsprofis dienen.

Über den Autor
Wolfgang J. Koschnick studierte Volkswirtschaft und Politische Wissenschaften in Kiel, Houston und Berlin. Er arbeitete als Journalist in Deutschland und den USA und war lange Jahre Mitarbeiter des Instituts für Demoskopie Allensbach. Später ging er als Chefredakteur der Zeitschrift "Horizont Advertising Age" nach Frankfurt am Main und als Chefredakteur der Medienzeitschriften "ZV + ZV" und "Copy" nach Düsseldorf. Er ist seit über 20 Jahren als Unternehmensberater, Fachjournalist und Buchautor selbstständig. Koschnick hat über 40 anerkannte wissenschaftliche Nachschlagewerke aus den Bereichen Management, Marketing, Marktkommunikation, Markt-. Media- und Sozialforschung geschrieben.